Brittany's Portfolio

Client Overview

Legally Black IP is a nonprofit organization dedicated to empowering and educating communities of color on the value of intellectual property protection.

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Project Goal

• Increase visibility and engagement to support a fundraising campaign with a $15,000 goal.

• Develop a content strategy to drive donations and audience growth.

• Optimize Instagram presence for long-term community engagement.

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Strategy & Execution

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Developed a structured posting schedule with engaging content, including testimonials, team highlights, and fundraising updates.
Designed and curated content tailored to Legally Black IP’s brand voice and mission.
Implemented audience engagement strategies to boost interactions, shares, and donations.

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Results

•  42% increase in visibility throughout the fundraising campaign.

• Instagram following grew by 15% within three months.

• Helped drive increased engagement toward fundraising efforts.

• Raised $10,000 of $15,000 goal by mid-February.

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Client Overview

Arthur Jackson Ministries focuses on faith-based teachings, devotionals, and community engagement to inspire and uplift individuals.

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Project Goal

• Increase brand visibility and engagement across digital platforms.

• Develop and market a devotional to expand audience reach.

• Create marketing materials for ministry outreach.

• Design and build a website for streamlined communication and content distribution.

 

Strategy & Execution

• Produced and marketed a devotional, aligning with the ministry’s mission and audience needs.

•  Developed engaging marketing materials, including social media graphics, flyers, and promotional assets.

• Built and launched a website, improving accessibility and audience connection.

•  Implemented a new content schedule, optimizing posting frequency, engagement strategies, and platform analytics.

 

Results

• 33,300% increase in accounts reached with the new content schedule.

• 22% increase in overall visibility through strategic digital marketing efforts.

• Successfully launched a devotional, enhancing audience engagement and faith-based community interaction.

• Established a professional website, creating a central hub for ministry updates, resources, and outreach.

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Client Overview

Monarch Roofing & Construction is a trusted provider of high-quality roofing and construction services, specializing in big-ticket roof replacements and repairs.

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Project Goal

• Streamline customer relationship management (CRM) to enhance client retention and lead tracking.

• Develop and execute an email marketing strategy to nurture leads and increase conversions.

• Design professional email templates with compelling visuals and insights to improve engagement.

 

Strategy & Execution

• Implemented and optimized a CRM system, ensuring seamless tracking of leads, follow-ups, and customer interactions.

• Created a structured email marketing schedule, focusing on service promotions, maintenance tips, and customer testimonials.

• Designed branded email templates, incorporating engaging graphics and data-driven insights to enhance readability and response rates.

• Monitored and analyzed campaign performance, adjusting strategies to maximize lead conversions.

 

Results

•  2% increase in clients for big-ticket roof replacements and repairs.

• Successfully executed a 9-month CRM and email marketing strategy, improving client communication and retention.

• Delivered professional graphics and data-driven insights, optimizing customer engagement and brand credibility.

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